Every Lead Counts. Every Tool Matters.

How Andy Karabinos Combines Click-to-Call, Texting, and Dialing to Keep His Real Estate Business Moving

Andy Karabinos runs a high-volume real estate business in Columbus, Ohio. His team flips around 25 properties at a time, closes 10 wholesale deals each month, and supports other investors through his education company, Real Side of Real Estate.

As the business expanded, Andy realized that basic tools could no longer support their growth.

“I was about a year in and was doing mostly everything through my cell phone, or we would do the classic thing where we’d pull a list from something like ListSource, skip trace it, and then I would hand dial a lot or use Google Voice or other things like that. I knew there was a way to target motivated sellers better. I always felt like I was spinning my wheels. That led me to REISift.”

REISift brought structure to his lead management, but phone operations remained a challenge. As his team scaled, Andy began looking for a calling solution that could keep pace.

He is no stranger to trying other phone systems. After plenty of trial and error, he found that smrtPhone was the perfect fit for his business mainly because of its deep integration with REISift. He has been using both platforms together for nearly four years.

Andy now runs his operation with smrtPhone and REISift working in sync. His results speak for themselves.

Spot the Lead. Click to Call. Win the Deal.

One of the most powerful features Andy’s team uses daily is Click-to-Call inside REISift, powered by smrtPhone.

This feature is central to their first to market approach: finding potential sellers through public records, often people who are hard to track down, calling them fast, and being the first to make contact.

Once a potential lead is identified, Andy’s team clicks directly on the phone number inside REISift to place a call using smrtPhone. It’s fast, efficient, and fully integrated.

The best part is that the smrtPhone number is already tied to a Call Flow, so any call-back or text reply gets routed exactly where it needs to go. This level of speed and control is essential when working with harder-to-reach lists.

When a Simple Text is All It Takes

While texting in real estate can be tricky these days, Andy feels smrtPhone has navigated it really well.

His team uses templated texts to reach different types of prospects, sending messages either from REISift or directly through smrtPhone. Most often, they launch texts from REISift so they can manage replies in the smrtPhone inbox, keeping communication streamlined.

This consistent touchpoint helps keep conversations alive, especially with prospects who don’t answer calls right away. And the impact is real.

Andy points out that texting isn’t talked about enough, even though it’s become a steady source of opportunities for his team.

smrtDialer: The Tool Behind Andy’s Most Targeted Calls

Andy’s team runs smrtDialer in-house with three dedicated users, and it plays a major role in their day-to-day outreach.

Having tested multiple dialers over the years, Andy says smrtDialer is the best he has used, especially when it comes to connection quality and actual results.

Some investors question the four-line limit, but Andy sees it differently.

He explains that what really matters is the pickup rate and leads per hour, not just how many lines are running at once. With clean data and focused targeting, smrtDialer performs just as well as higher-line systems while keeping the process more efficient.

His team uses smrtDialer to call all of their most targeted lists. The result? They generate about four to five leads a day from the dialer alone. “It’s been a huge boost.”

Lessons from the Field

Andy knows from experience that success in real estate is not about chasing every new strategy. It is about building a system and sticking with it. “I can preach this all day because, to this day, no matter when everybody bounces around, this works with us.”

For his team, most of their marketing efforts run through smrtDialer. Over half of their business comes from it, including $150,000 in wholesale fees just last month. Texting brings in another 5 to 10% of revenue. They also send some direct mail and run local TV ads, but cold calling continues to be the most effective.

“Believe it or not, our cold calling return on money marketing for that is, like, twice as much as our TV ads are here.”

Andy’s advice to other investors when it comes to marketing channels is to stay focused. “They all work. It’s about figuring out how they work and sticking with it longer than 90 days.”

He encourages full commitment.

“If you’re thinking about starting, you need to read whatever personal development books you need to learn how to commit to for 90 days and understand the hardships that you’re gonna go through. And give it at least 90 days before you start jumping around, and give it your full effort, and it will work.”

💡 Want to learn directly from Andy?

Join his community at Real Side of Real Estate for real-world advice, training, and resources that help investors grow with purpose.

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